Google Cloud and KPMG have expanded their alliance to help enterprises integrate generative AI technologies into their operations. By merging KPMG’s expertise in cloud computing, data analytics, and responsible AI with Google Cloud’s infrastructure and generative AI capabilities, the partnership aims to provide practical and real-world applications of generative AI, creating value across numerous industries and empowering employees to adopt data-driven decision-making.

Thomas Kurian, CEO of Google Cloud, said that the company’s focus is on applying generative AI to practical, real-world use cases that will create value across industries. The collaboration with KPMG will accelerate the application of Google Cloud generative AI throughout the world’s largest organizations, helping them deliver innovation, empower employees, and create more value from data.

The alliance’s expansion is a response to the growing demand for AI and cloud-based services as businesses seek to accelerate their digital transformation and innovation. This collaboration will equip clients with the necessary tools and expertise to fully leverage generative AI and revolutionize their operations.

Focus on Financial Services, Healthcare, and Retail Industries

Initially, the partnership will concentrate on assisting clients in the financial services, healthcare, and retail industries. These industries are already experiencing the immediate impact of generative AI, and the partnership aims to help organizations in the space with data-driven transformation and decision-making.

KPMG plans to invest significantly in the rapid training of its team of Google Cloud experts to meet the increasing demand for Google Cloud’s AI innovations. The company will expand this practice to meet the market demands of this rapidly developing space.

The companies will closely monitor how their joint services will impact existing business models and potentially create new ones. They will also consider the implications for talent strategy and how clients can ensure they have the appropriate risk and responsible use controls and governance.

KPMG and Google Cloud will continue working together to offer clients generative AI and analytics solutions on a secure cloud platform that creates an agile and flexible environment, enabling them to quickly adapt and scale their generative AI capabilities while adapting to the constantly evolving industry landscape. The partnership will help clients across industries to reimagine their ways of working and creating value.

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